We collaborated with HYPEBEAST and MERCEDES-BENZ to create collectible models for the launch of the EQS, the automaker’s first all-electric luxury sedan.

Our focus was on making the collection eco-friendly. We used gypsum for the model, packaging made from bamboo, engraved with both the Mercedes-Benz and MINISHI branding. All production materials, packaging sourcing, and model manufacturing were handled by MINISHI.